Tumblr marketing will require some experience and research, as posting a link or an article just won’t cut it. Tumblr users are a different crowd, and you need to learn their ways before you attempt to promote. But it is not all bad, because a popular Tumblr account and bring in thousands of unique visitors a day. So what can you expect?
- The massive user base makes good content go viral quite fast.
- Cheap to buy. Tumblr accounts aren’t worth much.
- Traffic potential is enormous on popular accounts.
- Unlike paid ads, Tumblr accounts are a one-time investment.
- Quirky/weird userbase. The users have their own specific vibe that is difficult to replicate for inexperienced marketers.
- Even though it is considered a blog, most popular accounts are built around photos/images.
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